Apr 19th, 2013


Yesterday in my article about retailers and the lack of games available for the Wii U, many of you mentioned that some stores didn’t even carry Nintendo 3DS and Wii U eShop cards in order to make purchasing digitally without a credit card easier. It’s interesting to note that today, UK retailer GAME has announced a partnership with Nintendo that will see that particular retail chain being the only official distributor of codes in the UK.

It’s not unlikely to assume that Nintendo also has partnerships with several other retailers here in the United States to make sure these codes are only distributed by high-profile retail outlets. I’m unfamiliar with the retail markets in the UK, but it seems poor form to have one chain be the sole outlet for Nintendo eShop points.

[via VG247]

local_offer    GAME  Nintendo  nintendo eshop  wii u  
  • WarioForever

    What about Europe?

  • MikeeP84

    GAME is the only gaming retailer in the UK and they have closed hundreds of stores in the past 12 months

    • Nintedward

      You have never heard of Grainger games , CEX , HMV , etc ?

      • SYates

        I’ve never heard of Grainger Games (I live in the south, that doesn’t exist here). As for CEX and HMV: CEX is used games only and HMV is mostly music and film.

  • We have Amazon as well and Game is one of the biggest games retailers in the UK.

  • D.M.T

    I’ve seen a shop in my country (Netherlands) selling Nintendo cards but i haven’t bought one because I think those cards are for the Wii eShop, not the Wii U eShop.

    I’m gonna have to ask them if I can use the card to purchase games on the Wii U eShop.

  • Nintedward

    Game or gamestation (merged recently) is the biggest game chain in the UK. They are everywhere.

    But Is this for Eshop points like the £10 £20 ones or codes for games ?

    EDIT – This article is wrong. Eshope top up cards are still available everywhere such as £10 £20 £50 cards. Game codes are exclusive to Game. So you can buy a code for Fire emblem awakening in store for £29:99 or on their site and have the code emailed to you….

  • Luis

    It’s not the eShop points, it’s the codes for digital versions of the games that they are selling. So you can go into GAME and buy a code to download The Legend of Zelda Ocarina of Time 3D from the eShop.

  • ray anderson

    If you don’t have a bank to buy things from the eShop with your card, then maybe you should not be buying games and instead worry about why you don’t have a bank.

  • DemonRoach


    • bizzy gie

      Must be talking about your trolling.

      • Ben Kapferer

        Do you even know what “trolling” means?

        • bizzy gie

          Do you even know who DemonRoach is?

          • Ben Kapferer

            Some guy who doesn’t like Nintendo?

            That doesn’t make him/her a troll. Perhaps his/her insistence on pushing his views on every article’s comment page does, but honestly, who knows what’s going on in his/her head?

          • bizzy gie

            Well then allow me to apologize. Next time someone posts ‘lame’ on an article, I’ll look at it as a complement before jumping to conclusions.

          • Ben Kapferer

            That was not my point.

  • This is an alright idea, but the pricing is just too much. You can get some or most of these games cheaper, as well as a physical copy.
    I’m buying my Wii U games second hand because I can snap them up for about £18 of eBay (Assassin’s Creed 3 I got for £16 with post).
    I would love to support the eShop much more, but when a digital download costs £10 more than it’s day one release physical copy, it’s a no go.
    The only games I’m willing to put money into the eShop for is the arcade/Indie games (The Cave etc), as well as the virtual console titles since you need a whole different system to play them on if bought from a shop.

    I’m just waiting on the time when Digital Downloads are at a reasonable price, and are worth their value over physical data.

  • Teves153

    Oh my gosh uk we’ve got somethin that the Americans don’t O-O

  • Mickey Mouse

    Thank God I have a debit card, and don’t need to step foot in that god awful shop ‘Game’ to get download codes.

  • ICHI

    There’s not that many videogame shops left here in the UK. Game ate most of them such as EB and gamestation. So if your in a big town Game is the one your most likely to see.

  • Dáibhí wotshissurname

    This is what I hate about this site. It nearly ALWAYS gets the articale wrong.

  • NuclearDomson

    A few of the codes work out cheaper than buying it straight from the e-shop. Fire Emblem is £39.99 in the e-shop, but GAME sells the download code for £34.99, just £2 more than a physical copy.

    Edit: That’s the price in store, I think the prices are slightly cheaper if you purchase from their website.

  • SYates

    GAME is the only specialist video game retailer we have in the UK (that I can think of). It’s definitely the most fitting chain for Nintendo to be doing this with over here but it couldn’t hurt to do the same thing with other retailers like HMV.